Last updated: 20 October 2025

At The Blank Works (“we”, “us”, “our”), your privacy matters.
This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website, contact us, or use our services.

By using our website or submitting information to us, you agree to the terms of this Privacy Policy.

1. Who We Are

The Blank Works is a creative and performance marketing consultancy operating globally.
Our mission is to build intelligent systems for brand growth, combining strategy, creativity, and technology.

If you have any questions about this policy or your data, please contact us at:
📩 hi@theblankworks.com

2. What Information We Collect

We collect personal and non-personal data to provide, improve, and protect our services.

a) Information You Provide Directly

When you contact us through our forms or email, we may collect:

• Full name

• Company name

• Email address

• Phone number (if provided)

• Message or project details

• Budget or service interest (if applicable)

This data is collected via our contact forms (powered by FormSpark) or other direct communication.

b) Information Collected Automatically

When you browse our site, we automatically collect:

• Device type and browser

• IP address and approximate location

• Pages visited, time spent, and referral source

• Interaction data (clicks, scrolls, form submissions)

We use tools like Google Analytics, Meta Pixel, LinkedIn Insights, and TikTok Pixel to help us understand how visitors use our site and improve our marketing performance.

c) Information from Third Parties

If you engage with our ads, content, or links across platforms (such as Meta, Google, or LinkedIn), these services may share anonymised or aggregated data with us to improve targeting and reporting.

3. How We Use Your Data

We process personal data to:

• Respond to inquiries and provide requested information

• Prepare proposals, quotes, or collaborations

• Deliver services or manage ongoing projects

• Improve website performance and user experience

• Analyse and optimise advertising campaigns

• Maintain security and prevent fraud

• Comply with legal obligations

We will never sell or rent your personal data to third parties.

4. Legal Basis for Processing

We process personal data under the following lawful bases (in accordance with the GDPR):

• Consent — when you voluntarily provide data via forms or agree to marketing cookies.

• Contractual necessity — when processing is required to provide services or pre-contractual steps.

• Legitimate interest — to operate, analyse, and improve our website and marketing performance.

• Legal obligation — to comply with applicable laws or requests from public authorities.

5. Data Retention

We retain personal data only as long as necessary for the purposes described in this policy — typically:

• Up to 12 months for form submissions and inquiries.

• For active client relationships, data may be retained for the duration of the project and necessary recordkeeping thereafter.

When no longer required, data is securely deleted or anonymised.

6. Sharing Your Data

We may share data with trusted partners and processors who help us operate our services, such as:

• FormSpark (form handling)

• Google Analytics and Meta Business Tools (analytics & marketing)

• Email or CRM platforms (client management & communication)

• Cloud hosting providers (for website infrastructure)

All third-party providers are GDPR-compliant and process your data securely on our behalf.

7. International Data Transfers

If data is transferred outside the European Economic Area (EEA), we ensure appropriate safeguards are in place, such as:

• Standard Contractual Clauses approved by the European Commission, or

• Verified adequacy decisions for the destination country.

8. Your Rights

Under the General Data Protection Regulation (GDPR), you have the right to:

• Access your personal data

• Rectify inaccurate or incomplete data

• Request deletion (“right to be forgotten”)

• Restrict or object to processing

• Withdraw consent at any time

• Data portability, where applicable

To exercise your rights, contact us at hi@theblankworks.com
We will respond within 30 days in accordance with legal obligations.

9. Cookies and Tracking

Our website uses cookies to enhance your experience and track usage for analytics and advertising.
For details on how we use cookies, please refer to our Cookie Policy.

10. Data Security

We implement appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or destruction.
However, no method of online transmission or storage is completely secure — by using our site, you acknowledge this inherent risk.

11. Links to Other Websites

Our site may contain links to third-party websites.
We are not responsible for the privacy practices or content of these websites.
We encourage you to read their privacy policies before sharing personal data.

12. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in technology, regulation, or business practices.
All updates will be posted on this page with an updated “Last modified” date.

13. Contact Us

If you have questions or concerns about this Privacy Policy or how your data is handled, please contact us at: hi@theblankworks.com